Community & Philosophy – Page 4

Getting Kicked in the Mind

For a long time I knew that I had a “black cloud hanging over my head.” I felt that bad luck always found me, storms always followed me, and “why is this always happening to me?” I was filled with frustration when things didn’t work out. It took a one-way ticket to the other side of the world to really change my mind and show me that it was a personal decision of how I reacted to the world.

Have you every really listened to life? Heard its subtle nuances? Gone with the flow and seen where it can take you?

Today, I know without any reason of a doubt that there is more than the physical embodiment to life, though I am more than happy to hear your interpretation and thoughts (ie. please feel free to comment below). My interpretation has boiled down to a sense of what I call Unity. I believe in God, though I believe God is a way for us to describe something that we have a hard time describing; connected-ness and collective conscious. I have experienced first-hand the coincidences, the perfection when you live in the flow. I have listened to what you might call the Holy Spirit; contemplated and meditated with Buddhists; prayed with Jehovah’s witnesses and Jews; read Sanskrit, and rocked out with snowboarding Christians. It is remarkable how similar the basic essence of beliefs are. Strip away the culture they are built in and the traditions formed over time to find the same skeletal structure seaking to explain life’s seemingly inexplicable. A search for truth, purpose, connected-ness and understanding.

One very important lesson I learned is that you are balancing your desires and needs with those of others around you. Sometimes your mission takes precedence, though most often, “You can’t stop what’s coming; it ain’t all waiting on you.” Frustration comes from being hell-bent on control. 90% of what happens to you and around you, you don’t truly have control over. You consciously have a say in life, but your subconscious is smarter than you and everyone else’s mind has a say too. I believe life (and you can call that subconscious, interconnectedness or God) gives you solid signs, it has an ebb and a flow for timing if you listen; the problem is that most of the time we do not listen. I am not advocating for the sake of giving yourself up entirely, but for balancing what is best between your desires and what is best for the whole. I am reminded of the Governing Dynamics scene of A Beautiful Mind:

It is hard to remember to listen, to calm the mind and the spirit today, but it is essential. The communication channel is there, waiting and open, but we forget (or have never learned) how to use it. I urge you to take the time to let the mud settle out of your mind. Constantly stirring a cup full of muddy water will keep it opaque; it is only by removing the spoon that we can clearly separate the dirt from the clear water. It takes time for the mind to settle, but whatever time you can afford it will afford you back.

When my mind is clear, even for a short while, I have a much better appreciation for what I have; and somehow my goals are always that much more straight-forward and clearly defined.

I have found that everything is not always going to be perfect, to think otherwise is erred judgement and delusional; so enjoy it when all is right in the world. Even when stuff doesn’t work out, there is still so much good in this world to be happy and thankful for.

“When you’re happy like a fool, let it take you over.”

OneRepublic – Good Life

Maybe we’re just so disconnected from reality as a generation, refusing to except what is in front of us, wanting to live in a dream world (digital or floating in the clouds). Everyone wants to share their story, be heard. But the good life is right in front of us, “please tell me what there is to complain about.”

Thank you for reading my back-road, dirt path, far from the information super highway blog.
I welcome your rebuttals, comments, criticisms, rants, and one word answers
a long as you accept mine in return 🙂
– Daniel S. Herr.

Audience Sovereignty

Business owners around the world have been freaked out about Social Media. There is this scary buzz in business management communities about silencing the audience, suing them when they turn on you, and the delusion of “controlling the message” of the masses. But marketers forgot something along the way…

The audience has a voice, and your brand is owned by the customer.

You may say, “But social media is a new thing, and this is the first time my audience has had a voice.” WRONG. News flash, it is not new.

I listened to a Freakonomics Podcast called “Boo…Who?” a few weeks back that said that Audiences, when it comes to entertainment performances, have been “loosing their sovereignty”. In recent times people are more and more content to sit quietly in the dark and listen without engagement. This is not how it used to be. Audiences were expected to react, to interact. Huzzah’s. Boo’s. Hisses. People heckled and booed poor performances, but today we are conditioned to sit through crap.

I argue that the Television has turned us into a world of one-way consumers. We’ve bought the lie since the end of the Great Depression and WWII: “We will feed you, and you will consume whatever we dish out.” The options were limited, times had been tough, and people were thrilled to live vicariously through TV’s stories: I Love Lucy, Bonanza, The Andy Griffith Show, Dallas, the Cosby Show, 60-minutes, and now today’s American Idol. In 2009 I read how TV show themes and stories have been great indicators of the times (I have since been unable to find that book I read in Auckland: sorry no reference). But perhaps it is more that our collective moods and actions reflected the shows we lived through. That we consumed and have lived as we were told.

Marketers and TV producers have pitched junk at us for decades, and time after time we sat down in front of the TV sifting through 600+ channels complaining that “there is nothing good on.” But what were you going to do, write a letter to the station? Bang on the door of the producer? Start your own station? “Nah, the heck with it, I’ll just drink my beer and watch this crap,” settling for whatever. But something has changed. Have you noticed that YouTube is now the second largest search engine in the world (which happens to be owned by the 1st – you know who :).

Once upon a time the audience was sovereign, and it still has the ability to be; everyone has simply been conditioned to sit-tight and take it. Business marketers joined the bandwagon and were happy to “control the message.” But they forgot that a brand is not a bunch of cool colors and a catchy name. A brand is how you are perceived. A brand is what you stand for, what I think you are, that experiences I have had and shared with and about you. They weren’t expecting the internet to be the megaphone that is freely shared.

The audience has a voice, and your brand is owned by the customer.

The fact is your customers have always owned you, but businesses found a way to ignore it for a while. The internet has reminded the audience of its birthright, and allowed it reclaim its throne, but surely as the coming summer, the audience will reign supreme again. Transparency, honesty, and ethical business are the only ways to survive. Treat your customers well, for they truly define who you are.

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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Crowdfunded Solar

So I’d feel silly not posting about what Matt, Pat and I have been spending tons of hours working on the past few weeks: a business plan we have called CrowdSolar. I’ve had this ideas stuck in my head for the past three years or so and its really needed to come to life. Here is the thought more or less:

The Idea

Crowdsolar allows the average person to invest in solar while providing building owners with the opportunity to generate electricity from the sun without high up-front costs. CrowdSolar’s vehicle and platform for these investments directly funds solar photovoltaic installations with accredited investors through an easy to use and share online platform.

The Need

The most pressing issue that solar energy continues to face is high initial cost. The limited availability of financing opportunities makes going solar unfeasible for many businesses and homeowners. CrowdSolar provides the foundation for a sustainable clean energy catalyst allowing the industry to transition away from government subsidies and artificial incentives, which are set to expire by 2016. More importantly, in the worst economic times of our age investors are searching for alternative investment opportunities and the ability to encourage the development of clean energy in their local communities. CrowdSolar addresses those needs. Crowdsolar aims to change the game in the adoption ability and market penetration of solar energies.

I have forced myself to get it out and on paper, at least the start of it, and am submitting it to a number of entrepreneurship competitions (including the NCET Governor’s Cup, UNR’s Sontag Competition, and CalTech’s FLOW). Please find our boiled down version which we submitted to the Sontag Entrepreneurship Competition today. I welcome your comments, questions, concerns, and collaborative efforts:

View this document on Scribd

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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Living Life to the Fullest – The McConkey Legacy

When I think about home (Lake Tahoe), living life to the fullest and not taking life too seriously, there is no person that stands out in my mind more than Shane McConkey. And if you’ve ever heard of Shane, you can never listen to Juke Box Hero without thinking about an awesome day of skiing. I never met Shane McConkey, but like so many others his story and his life have had a profound impact on me.

I recently watched a small youtube video about the mission of the Shane McConkey Foundation (above). In it Shane’s wife says one very key line at the end:

“Carry on Shane’s legacy by not taking life too seriously, living life to the fullest & protecting this beautiful world.”

There is more to share about Shane than I could ever fit in one blog post or one whole website. Shane defined a way of life. Some of you may not understand the culture I grew up in where skiing is not just a vacation activity, it is a part and a way of life. I’ll put it this way, not only did my parents meet working at Northstar in the 70’s and 80’s and I was skiing at Squaw by age 2, but when Reno was on fire and we were evacuated the one thing my fiancée (also from Tahoe) wanted to make sure we grabbed was our ski gear. Life in Tahoe has its own speed, its own dress code, its own intensity and serenity all at once. But the key in part boils down to what I wrote about this last week, and Shane’s #1 Rule:

Have fun and don’t be afraid to laugh at yourself

Visitors to Lake Tahoe (aka gapers and flatlanders) constantly seem on a mission be like us or try to prove they are better. What they fail to realize is that competition here is not about saying, “Look how awesome I am, I just dominated you.” To be welcome here you cannot focus on being accepted or taking what you want, but instead you should enjoy and respect what is available to you. Using and conserving as opposed to abusing and discarding. Those of us in and from the culture are filling a need to push ourselves to the limit physically and mentally in hopes of getting to know ourselves just a little bit better. As Laurie Robinson says, “The desire for adrenaline and endorphins goes hand in hand with the need to have fun for these athletes.”

Shane McConkey — Source: AP Photo/Red Bull, Graeme Murray

The reason Shane was so widely loved and respected had nothing to do with the fact he was the greatest free-skier of our generation, though he was. It lay in his ability to always laugh and never take his fame or himself seriously. He was always laughing, while caring deeply for his family and friends. If you understand Shane, you will begin to understand a lifestyle. If you truly understand GNAR (Gaffney’s Numberical Assessment of Radness – Watch GNAR the Movie) you see that Squallywood (by Robb Gaffney M.D.) was Shane & the Gaffney’s poking fun at all the yahoos that took skiing so serious and thought they were so awesome. Whether you have never skiied, aren’t so great at skiing, or think that you’re awesome, who cares. I challenge you check your GNAR at the door and truly live Shane’s legacy:

“Carry on Shane’s legacy by not taking life too seriously, living life to the fullest & protecting this beautiful world.”

Thank you for reading my blog – Daniel S. Herr.
Please visit the Shane McConkey Foundation, Follow @shanemcconkey, & Like the FB Page.
If you are interested, I also invite you to follow me on Twitter @DanHerr
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If you want to find out a bit about Shane, I encourage you to watch these videos; though I warn you skiing is its own culture:

“You know, several years ago when people were fired up about what they did, they could show it. Give a fist pump or full hands raised; whatever. Look at team sports, they still go nuts. But somewhere along the way in all action sports, outside of competition, it was no longer cool to look stoked. Even if you just did the sickest thing in your life, you had to contain it and look all nonchalant. Because apparently doing that showed you were so good that you felt like, yeah, that’s pretty standard for me. Who came up with that one? … When I’m fired up to be in a certain place or I just pulled off something sick, I’m not gonna be afraid to show it. I’m gonna let people know it, I’m gonna claim.”

Source of some content & facts (Thanks Laurie!): http://www.oregonlive.com/outdoors/index.ssf/2009/03/portland_extreme_skier_asit_ra.html

Lessons of a Grandfather

Don’t take life too seriously.

Laugh at yourself for the silly things you get mad about.

Enjoy what you have today.

I’m reminded of a story about a young man visiting his grandfather. Grandpa loved and cherished his late wife; she was his strength, his light in the dark, his life-long buddy, his bride. Grandpa had an intricate vase given in memory of Grandma which he kept full of fresh flowers in in memory of his vibrant wife. While sitting down to breakfast a sweeping wind blows and knocks the vase crashing to the ground.

“So it has happened.” Grandpa said as he moved to pick up the pieces.

“Aren’t you mad grandpa?” Says the young boy.

“No my boy, I have appreciated every day with it as I appreciated every day with your Grandmother.”

“But its gone now Grandpa, that sucks. I wish that stupid wind hadn’t knocked it down like that! So stupid. I hate the wind.”

“Kido, everything will be broken one day,” said Grandpa.

The boy paused for a moment, “That’s a sad thought Grandpa.”

“My boy, imagine and understand that everything you cherish will soon be broken, gone, and passed, but live in the present. I knew that some day a wind, a misplaced elbow, a slipping hand would brake that vase; but I did my best to take care of it while I had it and appreciate every intricate detail of it. Don’t blame the wind and get mad at the things you cannot control; understand that someday soon many things that you love and are attached to will be gone. But there is no reason to sorrow for tomorrow or hate the past. Enjoy what you have today my boy.”

Don’t take life too seriously.

Laugh at yourself for the silly things you get mad about.

Enjoy what you have today.

Grandma and Grandpa Foster Portrait — John & Jeanne
(My Maternal Grandparents)

“The clock is running. Make the most of today. Time waits for no man.
Yesterday is history. Tomorrow is a mystery. Today is a gift. That’s why it is called the present.”

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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Go to Work Late

There is little success where there is little laughter.
– Andrew Carnegie

Today’s working world is all about work-life integration; I want the flexibility to do what I want when I want. There is no sense in our minds about why we should have to stick to that structured 8-5 job; it really doesn’t make sense and we are not okay with doing something just because it has always been done that way. This is the age of why where I want to have a Google-quick logic-based answer seconds from when the question pops into my head. The fact is most of us live on an iPhone anyway (and feel secretly like we could rule the world with it! – P.S. I don’t actually own one, I still have a dumb phone). But the truth is we want flexibility and the trust that we will work at home and away from the office as much as is needed to get the job done.

Non-typical work hours and flexibility are better for people, people can handle it, and in fact they will perform better. The concept of a compressed work week works, you just have to get your head around the idea. Figures show that people get more done, are willing to work longer hours, and are more productive when they are given flexibility in hours to work and ability to work from home. I sure as heck know that the office is not the only place where a salaried employee gets work done.

Not too long ago NPR had a story on about work hours saying:

“There’s this belief that if you’re at work, you’re doing work — and people are not,” says co-creator Jody Thompson. She says 80 percent of companies’ lost productivity is from “presenteeism” — when someone is physically in the office but mentally somewhere else.

The promotion of non-traditional working hours is becoming so common place that the U.S. Green Building Council supports it as part of its LEED rating system. Today building / business owners can get LEED (Leadership in Energy and Environmental Design) points simply for allowing some flexibility to their workers and not requiring a traditional work-week.
USGBC LEED 3.0 Public Draft: Location & Transportation: Neighborhood Development Plan: Transportation Demand Management: OPTION 6: Flexible Work Arrangements (2 points):

Employers must develop internal policies that outline the terms under which an employee can engage in telework, flextime, compressed work weeks, staggered shifts, etc. These policies must also outline how the program will be promoted to employees.

Not only are employees happier, but you also:

Reduce utility bills by having to heat / cool the building less days
Reduce the number of commuting trips
Save on day-care costs for employees
Increase employee productivity

The same system won’t work for every company, every small business, or even state institution; but if you’re looking to cut some costs and improve inefficiencies this may be a great start for all involved. Typical compressed work weeks adopted today include 4/10 and 9/80; but do your homework and think for yourself. Come up with what makes the most sense for you, your employees, your business and your customers. The possibilities are endless when you allow yourself to think outside the pre-programmed 8-5 and your employees might just love you for it too.

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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What defines you?

Do the best that you can at whatever job you are given.

Simple advice of a father and the most meaningful sentence I have kept in my head all these years. I wrote a few weeks ago about being focused IN what you are doing (as opposed to upon it) for every moment. It is not an easy task or ask.

It is one thing to perform when you know your expectations, the goal in mind, the audience, and you like the thought of what you are about to do; play a game of basketball, have a weekend with the family, work your dream job or project with a great team, easy money, and sure successes. The adolescent mind loves the easy win.

One of the toughest things in the world for a competitive person is sitting on the sideline; playing what some might call “Left-Out.” Riding the bench in the game, a month with the in-laws, getting assigned to work with Frank, working at the sewage plant for a week. The thought that can eat us alive is the comparative, “Why do I have to do this? Why is he in the game? I am so much better than this. When will it be my turn?” This thought is as unhealthy as trying to keep up with the Jones; the grass is always greener…

Kyle Lacy (a social media guru) asked an important question on Twitter this last week:

“The things you do when no one is looking defines you – agree or disagree?”

My Answer: Unequivocally, Yes

Knowing what you are about and being what you are about can be two very different things. When you are focused IN what you are doing, your concentration is upon where you are, sensing all that you are and all that is around you. You are comfortable in the essence of you. You are not worried about messing up, concerning yourself with the judgement of others, nor wishing that you were someone, somewhere else. This is not saying that you are content with latency, but that you understand that all things good and bad change with or without you.

So what really defines you? What do you do when no one is looking? I’m not talking about how you slouch, the way you bite your lip, or how well you sing in the shower; but when given the choice do you do the right thing for the sake of doing it? Do you help the person in need or figure someone else will take care of it? Do you return that twenty dollar bill that you found laying by the driver’s license? Do you act the same regardless of who might be watching?

One thing I am always firm about is that you have a role and regardless of what the role is, I challenge you to do that job to the best of your abilities. The things you will learn, the experiences you will have to call upon may prove more than valuable down the line; but if your head is always wishing for somewhere else, those valuable memories won’t be anywhere.

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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P.S. – If you’re curious about some of my past valuable experiences:

Maze Master – Direct thousands of people as quickly as possible through the lift-lines where no-one is happy about the wait & you are the one person standing in their way when they have already waited 25 minutes pushing and shoving through the line
Building & Ground Crew – Cleaning ballpark & beach bathrooms including women’s bathroom on 4th of July weekend.
Sewage Treatment Plant Maintenance – Scraping clean & power-washing aeration basins followed by applications of bitchathane.
To hear about my more glamerous experiences see linkedin.com/in/danielherr

The Fiery Blaze of Entrepreneurship

One metaphor I have encountered is that entrepreneurship is a contagious fire with every successful flame infecting the desire for a burning blaze of entrepreneurship around it. All eventually burn off, and the first flames have the hardest work to do, but each fuels the heat of the fire and makes it possible for the blaze to burn hotter as long as their is a chimney to escape, fuel to burn, and fresh air to feed upon.

That flame of entrepreneurship is part of the human spirit (as I once heard from Daniel Isenberg). Entrepreneurship is no different than art, music or poetry; it has an element of creativity and it is a way of expressing yourself. Given the right conditions, that expression can be set free to the benefit of all.

But what are those conditions and how do you set your flame to work and provide it with all of the conditions for success? I pooled a group of my friends asking, “When you have a great idea, what keeps you from starting the business?” The number-one answer, hands down, “Capital.”

Question on Facebook regarding why Daniel Herr's Friend don't start businesses

Where does that answer come from and how many people really look hard for capital? Or is it mostly, “If I happened to inherit a load of cash I would consider it.” My intuition say that is rooted in fear in lack of capital as security. There is this fear of a gaping hole of failure sitting smack-dab between the 40-hour per week job and successful entrepreneurship. Few are willing to look down into the cavernous pit to find a manageable trail much less climb down and explore. The feeling to me seem to be a sense of inadequacy and uncertainty about whether you could, with your own free with and strength, climb back up (on either side) once down in this ditch of despair.

Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did. – Mark Twain

I encourage everyone to see how far their ideas can go. There is no shortage of ideas out there, nor any lack of songs in your head or desires to dance; the real inhibitor is your own mind. In my opinion and experience, more than anything else, being an entrepreneur requires the courage to face, express, & conquer yourself.

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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Fall Down 7 Times, Stand Up 8

“Fall down 7 times, stand up 8”
– Japanese Proverb

Determination is the key. Seeking and never giving up. Being creative and finding a way. If you want something bad enough there is no excuse for anything short of making it happen.

Gorilla gazing — Source: Meys Sebastian via NGM.com

In January I gave a presentation in New Orleans where I emphasized “Guerilla Marketing for yourself.” Many people refer to Guerilla Marketing in an annoynomous hacker, secret organization, crazy, “I don’t know who did it” sense; but then again, that’s the key. Do something so different and unique that people want to learn more about you. Capture their interest. Besides, it ‘ain’t all about you.

When you have a purpose, being unconventional can be a very effective means of getting where you want to be. The fact of the matter is that the “traditional” means of generations past are today’s lie. That lie of paying your dues, going to college, applying through traditional means (application, résumé, phone call, interview) and getting a standard 9-5 don’t work in today’s world. Succeeding today requires doing things unconventionally with a purpose. Personally, I have always had an extreme issue with tradition for the sake of tradition, even family tradition. Why do something just to do it? Why do something because it is how things have always been done? What you should do is use your creative genius and your own two legs to market yourself in the most cost effective means possible. The true definition of Guerilla Marketing is using low-cost unconventional means to get noticed.

One of the simplest means is one that I have used for every job that I have every had; find companies and ideas that pique your interest, tell the owner (or whomever you can get a hold of) that you have read about them, like the idea and would love the opportunity to hear more about the idea. Find a way to get in front of them by engaging them with one of their interests. People like to talk about themselves and brag about their successes; be willing to listen. Be persistent, but sensitive; and be genuinely curious and intrigued.

This is an article that was written about my style in the Reno News and Review. I am not saying it right for you, but the point is to be unconventional and you’ll get noticed:

“When Daniel Herr was trying to get a job… he didn’t go banging on their door with his résumé…

“…He gently knocked, asking a few questions about them, just out of curiosity.

“…He learned about their work researching, designing and installing wind, solar and solar thermal systems.

“…Then, as people do in such conversations, they asked Herr about himself.”

My approach may not always be right; in fact I am wrong many times per day. Regardless of how I am pushed and how I am wrong, every time I get knocked down, I stand back up. As long as you stand up more times than you have been knocked down, you are still standing. Cool concept hunh 🙂

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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10,000 Days, One Thing

If I could give you one thing of value out of this post it would be:

If you want to get something done and you are serious about it,
write it down, post it on your mirror, and look at it every day.
(Or stick it on a note in your wallet. Make it the unavoidable mission in front of you.)

This year I will be hitting my 10,000th day in this world; one crazy thought. In another 10,000 I will be just shy of 55 years old. It never seems like there is enough time in a day, but I can’t help but think, what would I do if I knew I had exactly 10,000 days and counting? Few of us truly know the number to our days, but “What would you do with 10,000 days?” Perhaps something like this:

Visit and live in a beautiful foreign country like New Zealand
Go somewhere not knowing when I’ll come back
Go tornado chasing
Learn to surf
Learn a foreign language
Learn to play guitar
Start that business I’ve been talking about for years

What would you add to the list? If money was not a concern, what would you do? What value would you bring to the table? Its a question I have asked myself many times. I have found that it is a great exercise to spend 15-20 minutes at least once a year doing a mission critical status report for myself; a visualization of goals and direction.

Here’s more or less what I do:

Where was I one year ago? What was I doing? What was I working on? Where was I living? What were my goals? How was I feeling about life one year ago?
What about five years ago? What was going on in my life? Where was I? What were my dreams, passions and goals? Seriously take five minutes and think about it…
… no really, read one and two again and think about it… its okay, I’ll wait..
…
…
Okay now that you’ve immersed yourself in your past, where are you today? Have you achieved or worked toward those things you were passionate about 1 & 5 years ago? If not, why? What could you do to change that?
Write that down.
What do I want for myself in the next year? Where do I want to be? What do I want to have achieved? What do I want to work to change? Fix? Improve? … What about in Five years?
Now live in that for a few minutes. What does it feel like to have reached those goals? How has it changed me? Imagine everything about being there, in that new place.
Write down those goals; specifically. What do you want to have done, completed, accomplished, changed in five years? Be truthful to yourself.

There are guys I know that have made fortunes simply telling people, “Figure out what you should be doing, and then do that.” There are tons of blog posts about becoming a pro in anything with 10,000 hours of dedicated practice; in fact there is a young man I read about who is trying to become a golf pro by dedicating his life to practicing it (Dan McLaughlin’s 10,000-hours plan). I’m no rocket surgeon but I’m pretty sure 10,000 hours can fit in 10,000 days. Whatever it is that you truly want to accomplish, make no more excuses, there will never be a perfect time, make it happen. Get ‘er Done! Some day those 10,000 days will be behind you.

Thank you for reading my blog – Daniel S. Herr.
If you are interested, I invite you to follow me on Twitter @DanHerr
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P.S. – If you’re curious, me, as Daniel Herr, if I could give one thing to the world, I would create a non-profit organization with a mission to create, invest in, build, and support sustainable businesses. I envision an organization that reinvests what is earned into the community and the world around it. I want to build businesses not merely with the intention to get rich and the desire become the largest of the Fortune 500’s, but the goal of becoming the best businesses they can possibly be. Choosing instead of big, to be great. And I am working toward that end…